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palladium/studies/202512_GenesysCX
Robert Helewka c187bde188 feat: update ctm-token-calculator to use Mercury and notebook deliverables
Replace Streamlit and JupyterLab commands with Mercury for serving interactive
notebooks as web apps. Update README to reflect new architecture where
notebooks are the primary deliverables, utilizing Mercury input widgets for
live client tuning. Add export_report.py script to generate LLM-readable
HTML/Markdown reports from the notebooks. Update corrected business case
notebook to include Mercury dependency and usage instructions.
2026-07-07 17:04:53 -04:00
..
2026-06-10 14:28:16 -04:00
2026-06-10 14:28:16 -04:00

Genesys CX Cloud TEI — December 2025

Source: Forrester, The Total Economic Impact™ Of CX Cloud — Cost Savings And Business Benefits Enabled By Genesys And Salesforce (commissioned by Genesys and Salesforce, December 2025). PDF in docs/.

Headline (published, 3-yr risk-adjusted PV @ 10%)

Metric Value
Benefits PV $14,840,638
Costs PV $4,057,170
NPV $10,783,468
ROI 266%
Payback ~4 months (computed; not headlined in the study)

Composite: global supply company, $2.5B revenue, 10,000 employees, 600 CX agents (400 concurrent licenses), 80,000 weekly interactions @ 12 min.

Structure

4 benefits (legacy retirement ↓5%, self-service savings ↓15%, agent efficiency ↓10%, agent-assist sales ↓5%) and 3 published costs (licenses ↑5%, implementation ↑10% — initial-only, ongoing management ↑10%), plus one Palladium addition: genesys_ai_tokens, an AI Experience token consumption line the published study omits (it models $0 AI cost while three of four benefits depend on AI). Stored exactly as Athena stores it — a single annual cost value, entered from the Genesys quote in 01_business_case.ipynb (which includes a sensitivity sweep), with quote details kept in the field notes. Seeded at $0 to reproduce the published totals.

Study quirks (documented, handled)

  • p.14 prints implementation initial as $1,304,600; correct figure is $1,309,000 (= 1,190,000 × 1.10) per the detail table and cash-flow analysis.
  • B7's printed formula cites B2 (15%) where the 12-minute interaction length is meant; the result (40 FTEs) is correct.
  • The initial cost is ~32% of cost PV, so Athena's discount-initial-as-Year-1 behaviour shifts ROI to ~277%. Verification matches ATHENA_EXPECTED tightly, then reconciles to PUBLISHED with this explained delta.

Notebooks

Notebook Purpose
00_provision.ipynb Create template + fields + tool in Athena (client/proposal selection), seed, calculate, verify
01_business_case.ipynb Working business case + Genesys AI token quantity × price sensitivity

Env keys are study-scoped: PALLADIUM_GENESYSCX_REPORT_PUBLIC_ID, PALLADIUM_GENESYSCX_TOOL_PUBLIC_ID, PALLADIUM_GENESYSCX_PROPOSAL_ID / PALLADIUM_GENESYSCX_ENGAGEMENT_ID.